content strategy

As you might know, PDFs can be problematic for our online audience. It can be difficult to ensure that PDFs are accessible to all visitors....
As of July 1, 2024, the web team will no longer create, support or host new online forms in Formsite. In the past, this platform...
On-page search engine optimization (SEO) refers to using certain kinds of content on a webpage, or formatting it in a certain way, to appeal to...
Spend enough time in areas of the internet devoted to media design, and you’ll eventually hear about “the fold.” In particular, staying above it. A...
The HighEdWeb Association’s 2022 Accessibility Summit took place online this past July. Several members of the web team benefited from attending the virtual presentations. We’re...
We’ve already provided some best practices for tables and tips for creating accessible tables. But what if you have a table that seems more complex...
Tables can be an effective way to organize related information. In addition to following some best practices for using tables, it’s important to make sure...
Tables can be a useful tool for presenting related content. They’re composed of boxes called cells organized in rows and columns. Table heading cells tell...
NIU websites are built using templates. This means they share the same basic components. Let’s take a look at the scholarships overview page on the...
Follow these steps to make any piece of content more effective for the web. If you have any questions about optimizing web content, contact us...